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This is a token with utility. You can use this currency to purchase items directly from our website. Stiky Brand originated in 2020 during the pandemic by accident. One cold day, my 8 year old daughter asked for a beanie hat so she could go outside and play. After I gave it to her, she immediately ran to her room and came out with one of her hair bows attached to the hat. A light bulb went off in my head. I asked my wife and other children what they thought about creating a hat that you could stick "things". Even though they know I'm a little crazy, they still entertained the idea. The conversation at the dinner table that night was all about the different options we could come up with to attach to hats and other clothing. It started with bows and clips and eventually ended with velcro and patches. The final idea was so simple that we all thought it just might work.