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The first dog on the internet to gain widespread recognition is often considered to be "Boo," a Pomeranian that became a social media sensation in the late 2000s. Boo's popularity skyrocketed due to his cute appearance and a distinctive haircut, which led to a large following on platforms like Facebook. Boo's fame exemplified the early trend of pet social media influencers and paved the way for other animals to gain online celebrity status.