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Gabriel Xuxu, also known as Gabriel Chuchu or Nepo Baby, is a TikTok child personality known for making videos on his family accounts @yasmimgabriel20 and @arieloliveirag on which he takes part in a series of mini-games to win prizes like money, sweets and occasionally a chuchu, which is a type of pumpkin consumed in Brazil. The Brazilian kid gained viral attention in February 2024 after followers noticed how his parents often helped him to pick the best prizes in the mini-games (hence the "Nepo Baby" nickname that references the slang term), and later in July 2024 when netizens coined the "Gabriel Xuxu" nickname after the kid constantly won the chuchu vegetable as a prize, which he hates. The creator also inspired an ironic fanbase that celebrates every time Gabriel either loses a good prize or wins a chuchu.
