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Moonpig has launched its 2024 Christmas campaign, which features the return of an adorable fan-favourite mascot. Titled ‘Moonpig Strut’, the campaign was devised in collaboration with creative agency Modern Citizens and brought to life by production firm Glassworks. The ad showcases the loveable mascot strutting down a street decked out from head to tail in festive costumes. The advert will run across YouTube, TV, video-on-demand, radio, and social media channels from today (25 November) through to Christmas.