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Frutiger Aero (also known as Web 2.0 Gloss) is a design aesthetic that was prevalent from roughly late 2004 to 2013, succeeding Y2K Futurism and overlapping with the Frutiger Metro and Recession Pop aesthetics. It is characterized by its use of skeuomorphism, glossy textures, cloudy skies, tropical fish, water, bubbles, glass, lens flare, sprawling patterns, "humanism", aero glass, bokeh, Frutiger fonts, abstract tech, auroras, and bright, vibrant colors (typically white, green, and blue). The aesthetic's timeline coincides with the early days of Web 2.0 and the transition from feature phones to smartphones.