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Quokkas are known as the world’s happiest animals, instantly recognized for their iconic smile. But behind the smile, there’s a deeper truth: men’s mental health has been an ongoing epidemic, with too many forced to mask their struggles behind a grin. That’s why Project $SMILE chose the Quokka as its mascot—a symbol of both hope and hidden battles. By rallying the crypto community around this mission, $SMILE aims to spread awareness, spark conversation, and help fight the stigma surrounding men’s mental health.